Demand Generator, Member of the AMTC, presents at RCEP 19th Round

Jane Melville-Allen, CEO of Demand Generator Group from New Zealand, attends an RCEP round in Hyderabad, India. This was part of programmes offered by our Asia-Pacific MSME Trade Coalition.


View Jane's presentation and the programme for the event she attended for the East Asian Business Council as part of RCEP.


'A big honour for Demand Generator as we build out our cross boarder business activities.'  


Jane, CEO of Demand Generator Group from New Zealand

June 2017 ASEAN Economic Integration Brief to provide regular updates on ASEAN economic integration progress and outcomes

ASEAN Economic Integration Brief to provide regular updates on ASEAN economic integration progress and outcomes. 
Full brief here:…/ASEANEconomicIntegrationBrief_No.01_30Ju…

Key takeaways from this issue:

On trade facilitation
- ASEAN Economic Ministers adopted ASEAN Trade Facilitation Framework in 2016
- At their 23rd Retreat in March 2017, they set the target to reduce 10% of trade transaction costs by 2020

- Entry into force of WTO TFA in February 2017 has provided additional impetus for ASEAN to pursue trade facilitation initiatives

- Web-based platforms have been put in place to support trade facilitation
- ASEAN Trade Repository (ATR) is one-stop online database on ASEAN trade- and customs-related information where the public can also access information available on National Trade Repositories of each ASEAN member state
- Linked to ATR is the ASEAN Tariff Finder, a cost-free search engine for tariff and tariff related information under ASEAN and ASEAN Plus 1 FTAs

- ASEAN Solutions for Investments, Services and Trade (ASSIST) is now fully operational, a non-binding and consultative mechanism for the expedited and effective solution of operational problems encountered by ASEAN-based enterprises on cross-border issues related to the implementation of ASEAN economic agreements

On e-commerce
- Recently established the ASEAN Coordinating Committee on Electronic Commerce (ACCEC) and is in the process of finalising the ASEAN Work Programme on e-Commerce

On FTAs with other countries/ regions
- Negotiations of ASEAN-Hong Kong, China FTA are on track towards targeted conclusion this year
- Formal talks on framework to set out parameters for future ASEAN-EU FTA have been launched

June 2017 RCEP Increases The Need For Trade Automation

Thomson Reuters published white paper on how trade automation can enable firms to effectively utilise FTAs such as RCEP. Click here to download the paper.

June 2017  The International Trade Centre Survey

The International Trade Centre (ITC – is doing an international survey to better understand the challenges faced by enterprises when doing e‑commerce to help shape the environment enterprises need to be successful online.

We would like to invite your company to share its views. Please use this link to provide your answers: We kindly request you to submit them until Monday 3 July 2017. Your answers will remain anonymous. With your participation, you will contribute to making cross-border e-commerce easier. The results of the survey will be disseminated to the responding companies. If you have questions or comments, you are most welcome to contact ITC at ITC is an agency of the United Nations and the World Trade Organisation supporting small and medium-sized enterprises (SMEs) strengthen their international competitiveness and trade better.